The Importance of Business Acumen in Design

Margaret Russell emphasizes the significance of business knowledge in the design industry. Designers need to understand the business side to thrive.

She highlights the essential role small companies play in keeping the design world vibrant and alive.

Design is a multi-billion dollar industry, and designers must balance creativity with business acumen to succeed.

Starting a Design Business: Insights from Alexa Hampton and Jamie Drake

Learn how Alexa Hampton and Jamie Drake got started in the design business.

Alexa shares her accidental start in design after taking over her father's firm at a young age.

Jamie Drake discusses the importance of having enough working capital and the value of expertise and time in the industry.

Building Strong Client Relationships

Discover the key to maintaining great client relationships in the design industry.

Margaret Russell emphasizes the importance of transparency, honesty, and realistic expectations in client interactions.

Learn how to navigate client expectations and ensure a positive working dynamic.